If you’re looking to grow your Instagram, you may end up looking outside of the application. One of the options that you can consider for your use is Pinterest.
When it comes to visual and e-commerce content, Pinterest and Instagram work best when used together. Why? Pinterest is great for increasing referral traffic due to its friendly nature.
You can use links to your Instagram, which is the master of attractive images, and can inspire potential customers to follow you and grow your Instagram.
The use of Pinterest can also significantly extend the life of your Instagram content..
Unlike Instagram, Pinterest is not designed to show only recently published content, which means that your posts from 6 months ago can still drive significant traffic.
Think of Pinterest more as a search engine full of content, thematic, instead of a social network.
Here are 3 great ways to grow your Instagram using Pinterest:
Grow your Instagram
Step # 1: Publish to Instagram first, and then make a Pin on Pinterest
If your ultimate goal with Pinterest is to grow your Instagram account, you must publish first on Instagram, and then post this publication to the corresponding board on Pinterest.
Keep in mind that one of the biggest keys to success on Pinterest is quality over quantity.
Step # 2: Create a Digital Tour
Another strategy to grow your Instagram with Pinterest is to use your presence on Pinterest to deepen the visual narration.
You can organize your Instagram images over time to develop a board with themes oriented to the different interests that people with access to your Instagram content have in different tables. You can organize groups of images according to the interests of your audience, such as lifestyle images, product photos, and inspirational messages.
For example, if your Instagram account is about a healthy product, you can have boards related to healthy lifestyle habits, or activities of this type in your city.
Step # 3: Apply Friendly SEO Strategies
Pinterest can be an SEO machine when used correctly. In fact, at its core, Pinterest is really a search engine. When people come to Pinterest, they use keywords to find what they are looking for.
The best way to optimize Pinterest is by researching the most popular content on the net and creating tables that align with popular themes and trends.