How does the Instagram algorithm work? In 2019, the Instagram algorithm has already seen a ton of new changes (and caused a lot of confusion and frustration).
This year, the Instagram algorithm seems to make it even more difficult than ever to see your posts.
And despite the backlash, there is no sign of a return to the chronological feed, and there is a new set of rules to play.
So, how do we keep up with all these Instagram algorithm changes?
In the next post, we cover everything you need to know about how the Instagram algorithm works in 2019.
How does the Instagram algorithm work in 2019?
No doubt about it, Instagram posts no longer receive the amount of exposure they used to have. Now, it is estimated that only 10% of its audience sees its publications.
This can be extremely frustrating for users who do not see the posts of their friends and family. The companies that hope to reach new customers. What is even worse, for influential people whose business model depends on their followers seeing their content.
This is what we know about how the Instagram algorithm works in 2019:
Instagram algorithm rewards highly engaging posts
Since the original change of a chronological feed, we know that the Instagram algorithm is based mainly on engagement. This includes the amount of likes, comments, video views, saved posts, shared posts, DM’s and any other type of interaction a publication receives.
When a publication receives a ton of “likes” and comments, this indicates to the Instagram algorithm that its publication is of quality, attractive content that more people will want to see.
When Instagram reported the new algorithm for the first time, he commented: “The order of the photos and videos in your feed will be based on the likelihood that you are interested in the content, your relationship with the person who publishes and the timeliness of the publication.”
They stated that the change was to improve the user experience. Prioritizing the moments that matter most to us.
We will be telling you throughout this month a series of tips so that you can take advantage of the Instagram algorithm.
If you want to know an excellent trick to gain followers in 2019 and enjoy all the benefits of Instagram, follow this link.